When you want to start a business in the real world, you need a physical location to set up, store, and sell your products. And the same rules apply in the digital world.
When you set up an online business, you have a series of files, images, and HTML code that make up your website. These files take up space and need a place to live. Without an online home, your files would just sit on your computer and no one would ever see them. Web hosting companies provide a place on a server to store all of your files and are responsible for delivering the files of your website as soon as a browser makes a request by typing in your domain name.
When you pay a web hosting company, you are simply renting storage space on the internet — just like you would rent a physical store for your business.
Before we go into more depth, let’s talk about domain names. When you first thought about starting an online business, you purchased a domain name. A domain name is your company’s address on the internet.
Think of it this way: if you are renting space at a physical location for your business, you give customers your street address so they can find you. If you are renting space on the internet, you give customers your domain name.
Whenever someone types in your domain name, it is converted into an IP address. The hosting company then locates all the files connected to your IP address and returns all of the pictures, videos, and words that make up your website.
Just like every street address is unique, so is every domain name. Whenever you start a new website, you get the opportunity to choose a name that perfectly reflects your brand.
Types of Web Hosting
If you are looking to host a website, Linkedware provides several different packages to suit your needs.
Shared hosting is the most common type of web hosting and is suitable for most online business owners. With shared hosting, several customers share storage space on one powerful server. There are several advantages to shared hosting including:
- Affordability — It’s much cheaper to share the space on a server than to rent the entire machine.
- Ease of use — Your server is preconfigured, well-organized, easy to use, and your hosting company does all the maintenance and security updates for you.
Rather than sharing space, you get a server all to yourself if you choose a dedicated hosting package. Advantages to dedicated hosting include:
- Customization — You can customize the software and hardware to meet your individual needs
- Unlimited Resources — Since you don’t share the server with anyone, all the storage space is yours.
- Full control — You can configure the setup however you’d like.
Virtual Private Server (VPS) hosting includes all the features of a dedicated server, but at the price point of a shared server. Here are some of the top reasons VPS hosting might be a great fit:
- Functionality — Full Root Access – Maximum Utilization
- No one share it with you — Ensures centralized storage, maximum utilisation and greater flexibility.
- Easy site navigation —VPS allows each website to be fully independent as if each were on its own separate machine.